Post do ReadWriteWeb informa sobre relatrio mostrando como as midias de funo ps-massiva so importantes tambm em situaes de crise. O relatrio apresenta resultados em relao aos ltimos incndios na Califrnia. Escrevemos um artigo sobre o papel das tecnologias mveis e blogs durante as Tsunamis. O relatrio mostra como blogs, micro-blogs (principalmente Twitter nos incndios e em terremoto no UK em fevereiro ltimo) e software sociais, destacando o Facebook, so instrumentos importantes para informaes localizadas e em tempo real. Mais uma caracterstica locativa das mdias de funo ps-massiva que as diferenciam das mdias de funo de massa que nesse caso especfico no fornciam dados confiveis e centrava o foco no aspecto sensacionalista do evento.


“A study that will appear in tomorrow’s New Scientist magazine found that social media sites, blogs, and instant messaging services were better at connecting people and providing warnings during emergencies than traditional sources of such information, according to the Telegraph. Dr. Leysia Palen, an Assistant Professor of Computer Science at the University of Colorado, led a research team that studied uses of social media during last fall’s wildfires in California and last spring’s shootings at Virginia Tech for the report.

During the wildfires, the team found that people were using Twitter to spread updates about where the fires were to friends and family, and Google maps mashups were hacked together to keep people informed of new fires and schools and businesses that were closed. This information was was being disseminated far more quickly than via official governmental channels, according to the report.

‘The mass media were unreliable, the study found, as they struggled to access remote areas from which website users with an internet connection could easily report,’ writes Andy Bloxham. The mainstream media was seen to be focusing on ‘sensational’ aspects of the fire as well, according to Palen, such as homes of celebrities that were caught by the fire.

While local authorities were still trying to organize after the shootings at Virginia Tech last April, a Wikipedia page accurately describing the shooting (according to Pelan) was online within 90 minutes of the first deaths. Students created the now famous ‘I’m OK at VT’ Facebook group a scant 20 minutes after the Wikipedia article and began using the social network to connect family and friends. (From personal experience, I can tell you that many of my friends were on Facebook within hours that day trying to track down a mutual friend who attends the school.)

As we previously reported, the role of citizen journalism has begun to be recognized by mainstream media outlets during these tragedies. During the wildfires in California, for example, CNN’s i-Report section saw dramatic growth and was eventually spun off as a standalone site.

‘Members of the public play an absolutely critical role in disaster response. Now we’re seeing what happens when you superimpose a technological layer on top of that,’ Palen told the Telegraph. ‘Instead of rumour-mongering, we see socially produced accuracy.'(…)”.