Creative Commons

Esse vem do blog do Lawrence Lessig (autor de Free Culture).

Clique no vdeo e voc estar ajudando o Creative Commons a ampliar a disseminao do conhecimento e da cultura livre no mundo. uma espcie de hacking publicitrio.

Como explica o Lessig:

“we’ve launched a hack of the advertising system to try to raise funds for CC a bit differently. This is a new CC video (3 minutes). It’s been Revverized meaning at the end is an ad. When people watch the video through to the ad, we get paid. Thus, by spreading and watching our video, you can help CC. And if this technique works, maybe others as well”.